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Since the introduction of its first roll of black-and-white film in 1929, Konica has consistently produced and marketed products and services that are on the cutting edge of the day's technology. With years of marketing and manufacturing savvy, Konica is well suited to face the next millennium in the photographic and digital imaging arenas. Konica displays its commitment to innovation with its own new cameras, film, digital imaging and developing equipment and supplies them with all the necessary accessories and consumables.